Las Vegas' source for sports-business news.
By Alan Snel of LVSportsBiz.com
NASCAR has lost one of its most prominent businessmen with a strong connection to Las Vegas Motor Speedway.
North Carolina native Ollen Bruton Smith, owner/CEO of NASCAR track owner Speedway Motorsports, Inc., which owns Las Vegas Motor Speedway, has died.
“This is a sad day both professionally and personally,” said Chris Powell, Las Vegas Motor Speedway president. “The world of motorsports has lost one of its greatest promoters and visionaries, and I have lost a mentor and a friend.
“What Bruton did to advance all forms of American motorsports into the modern era is unparalleled. His vision for turning race tracks into mega-use speedways and creating a fan experience – unmatched in all of motorsports – put him on the Mount Rushmore of sports promoters. And while he will be missed by many, his legacy will live on for generations of race fans.”
I have hundreds of fond memories of the times he spent with me, teaching me how best to operate this facility that has provided so much entertainment for so many millions of people. Bruton was always adamant that we keep the fans’ interests at the top of our priority list. That’s how he coined one of our company mottos, ‘We work for race fans.’ On behalf of all of us at LVMS, our prayers go out to his sons Marcus, David and Scott, his daughter Anna Lisa and all of his family and friends. — Chris Powell, Las Vegas Motor Speedway president.
The NHL’s latest partnership deal is a collectible: The National Hockey League Players’ Association (NHLPA), NHL, NHL Alumni Association (NHLAA) and non-fungible token (NFT) distribution platform Sweet today announced a new multiyear partnership naming Sweet the Official NFT Digital Collectibles Marketplace and an Official NFT partner of the NHL, NHLPA and NHLAA.
The Sweet-operated NHL marketplace will focus on providing the entire community of NHL fans and collectors with a unique and valuable engagement experience through the opportunity to buy, sell, collect and trade never-before-offered pieces of NHL history.
With a planned launch at the start of the 2022-23 NHL season, the stand-alone NHL platform custom-built for this program by Sweet will showcase current and historic moments as well as iconic elements of the game in the form of non-fungible tokens.
Allegiant Stadium is hiring: The Raiders’ NFL stadium is recruiting people to fill part-time gameday and event staff positions by hosting a two-day in-person hiring event on June 27 from 10AM-2PM, and June 28 from 2 PM-6PM. Similar to a previous hiring event last May which filled some of the 1,800 available staff positions, interviews are being held directly on the field inside Allegiant Stadium.
Available opportunities include roles in hospitality, food service, security, retail, ticketing, customer service, custodial and several other departments, during all events held at the state-of-the-art facility located adjacent to the world-famous Las Vegas Strip. Applicants must be at least 18 years old, with a valid ID upon arrival and interviews will be held on-site immediately upon completion of the application process.
Current hiring partners include The Las Vegas Raiders, Allegiant Stadium, Silver and Black Hospitality, ABM, Parking And Transportation Group Las Vegas (PATG), ASM Global and S.A.F.E Management. Various open positions include event security teammates, guest experience teammates, event cleaners, sales associates, cashiers, flaggers, chefs, servers and ticket sellers.
Applicants should be available to work at all Raiders and UNLV home games as well as various other events that have in the past included converts by world-class music artists such as Garth Brooks, The Rolling Stones, Guns N’ Roses, and Illenium and premier sporting events such as the Concacaf Gold Cup Final, Pac-12 Championship Game, Las Vegas Bowl, WWE SummerSlam and the NFL Pro Bowl in 2022. Allegiant Stadium, the award-winning global events destination, will host Super Bowl LVIII in 2024.
For more information, please visit AllegiantStadium.com/careers
Gaymer Meet Up: HyperX Arena Las Vegas inside Luxor will host a “Gaymer Meet Up” event to celebrate Pride Month on Sunday. Members of the LGBTQ+ community and allies will receive complimentary entry and game play from 6 p.m. to close.
The arena is a home base for local/national gamers and families who play both competitively and for fun. The 30,000-square-foot Arena features a multi-level design with a 50-foot, two-story LED video wall; a 50-foot custom-colored HYPE TUNNEL; telescopic seating for spectators; world-class production facilities and a content studio for publishers and leagues; and a state-of-the-art Streamer Room.
Gaming lovers can join in on the fun with free game play including:
Vegas Golden Knights continue business partnership with AXS: Ticketing company AXS and the Vegas Golden Knights have extended their partnership across all Foley Entertainment Group (FEG) owned properties.
The deal includes The Dollar Loan Center arena in Henderson, which houses VGK affiliate Henderson Silver Knights and the Indoor Football League (IFL) expansion team, Vegas Knight Hawks.
With this extension, AXS Mobile ID, the industry’s leading identity-based ticket, will be rolled out to all Foley Entertainment Group sports properties.
Alan Snel brings decades of sports-business reporting experience to LVSportsBiz.com. Snel covered the business side of sports for the South Florida (Fort Lauderdale) Sun-Sentinel, the Tampa Tribune and Las Vegas Review-Journal. As a city hall beat reporter, Snel also covered stadium deals in Denver and Seattle. In 2000, Snel launched a sport-business website for FoxSports.com called FoxSportsBiz.com. After reporting sports-business for the RJ, Snel wrote hard-hitting stories on the Raiders stadium for the Desert Companion magazine in Las Vegas and The Nevada Independent. Snel is also one of the top bicycle advocates in the country.
LVSportsBiz.com is proud to turn five years old in June 2022 and we are proud of our sports-business journalism, content and photos that more than 1 million readers have enjoyed and appreciated. We could use your help. We are asking for your donations of at least $10 to help keep LVSportsBiz.com delivering the type of journalism and content you have grown to like these past years. Thank you and keep reading LVSportsBiz.com.
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Happy 5th Anniversary to LVSportsBiz.com, launched June 4, 2017.
LVSportsBiz.com publisher Alan Snel talked with KLAS Channel 8 Sports Director Chris Maathuis about LVSportsBiz.com’s fifth anniversary on Game On! Vegas Sunday evening, June 5.
WATCHDOG journalism: Our story on the LVCVA public tourism promotion agency spending nearly $165,000 on attending the NFL Super Bowl in Los Angeles in February 2022.
COSTS to ATTEND Raiders and Golden Knights games. These stories are based on the research of Chicago-based Team Marketing Report.
RAIDERS: The average Raiders home ticket is $153.47 — the most expensive average ticket in the 32-team NFL.
GOLDEN KNIGHTS: The average Golden Knights home ticket is $124.09 — the fourth most expensive average ticket in the 32-team NHL.
LVSportsBiz.com Raiders stories to read:
— Raiders fans inside Allegiant Stadium for first time
— Many sides of Allegiant Stadium
— Raiders stadium — Las Vegas sports-business story of 2021
— Mark Davis revamps front office
— Mark Davis’ close advisor and friend
—On Raiders’ first game with fans at Allegiant Stadium
Sponsorship Deal of the Month: Circa owner Derek Stevens has paid for the advertisement patch on the Vegas Golden Knights jersey starting next season for 2022-23 at VGK home games at T-Mobile Arena.
LVSportsBiz.com’s reader traffic is soaring as we approach our fifth anniversary in June 2022. We set monthly user/page view records in July, August, September and October 2021 before we eclipsed 1 million readers in May 2022. LVSportsBiz.com is the feisty news site that reports the convergence of sports, marketing, stadiums, business, development, sponsorships, fans and politics. Take advantage of our success by coming on board as an LVSportsBiz.com advertiser. Contact publisher Alan Snel at asnel@LVSportsBiz.com
BETTER READ SNEL: LVSportsBiz.com’s Best Reads
On birth of LVSportsBiz.com
On COVID-19 and the VGK
On Russ Langer’s quest to reach the majors
This news site is operated by Alan Snel, a veteran metro newspaper journalist who reports enterprise, analysis and breaking news on the business side of sports in Las Vegas.
LVSportsBiz.com is proud to turn five years old in June 2022 and we are proud of our sports-business journalism, content and photos that more than 1 million readers have enjoyed and appreciated. We could use your help. We are asking for your donations of at least $10 to help keep LVSportsBiz.com delivering the type of journalism and content you have grown to like these past years. Thank you and keep reading LVSportsBiz.com.
Bringing a watchful eye to Las Vegas's sports-business scene.
Got a sports business story idea? Contact Founder Alan Snel at asnel@lvsportsbiz.com.
Copyright © 2017 LVSportsBiz. All rights reserved.
LVSportsBiz.com is proud to turn five years old in June 2022 and we are proud of our sports-business journalism, content and photos that more than 1 million readers have enjoyed and appreciated. We could use your help. We are asking for your donations of at least $10 to help keep LVSportsBiz.com delivering the type of journalism and content you have grown to like these past years. Thank you and keep reading LVSportsBiz.com.