By Guy Campos in Display, Europe, Sports and arenas May 3, 2022 0

The halo will be made from 18 displays using almost 3,200 square metres of LED, while a further 500 sqm is required for a ribbon display on seating fascia.

Real Madrid and Daktronics have announced a global multi-year partnership agreement which includes a new LED halo display at the Santiago Bernabéu Stadium.

The LED halo project requires more than 3,700 square meters of LED displays and installation is planned throughout 2022.

Daktronics will be responsible for designing, manufacturing and installing the halo display, working with Legaz Arquitectura e Ingenieria, its partner for installations and services. The new partnership agreement is a continuation of a long-standing relationship between Daktronics and Real Madrid.

The halo combines 18 total LED displays, both on the inside and backside, to form the centrepiece of the game-day experience for Real Madrid as well as other events held at the multi-use facility. Two displays along the inner sideline of the halo each measure 6.58 metres high by 114.12 metres long while the two inner goal end displays each measure 6.58 metres high by 52.69 metres wide.

On the backside of the halo, 10 total displays will be installed, each measuring 5.49 metres high by 9.88 metres wide. Three of these displays will be installed along the sideline backside on each side of the field and two will be installed on the goal end backside on each end of the field.

The inside corners of the halo will each feature a freeform ProPixel stick display to curve the corner and deliver an uninterrupted continuous view of digital content. Each corner display will measure 6.60 metres high by 16.53 metres wide and curve around the inner corners of the halo.

The inside corner displays will feature 25-millimetre pixel spacing and all the other displays on the halo will feature 13HD pixel layouts to deliver excellent image clarity and contrast to audiences in every seat.

The 13HD displays are capable of variable content zoning which allows each to show one large image or to show multiple zones of content. This content can include live video, instant replays, up-to-the-minute statistics, graphics and animations, and sponsorship messages.

A ribbon display will be mounted to the seating fascia of the stadium as part of this project. It will feature a 13HD pixel layout and measure 1.10 meters high by 491.47 meters long. This display can show supplemental information and graphics to the halo while also providing the opportunity to highlight sponsors throughout events.

Daktronics will also include its Show Control solution with this installation. This system provides a combination of display control software, video processing, data integration and playback hardware.

“Thanks to this agreement with Daktronics, the new Santiago Bernabéu Stadium will have iconic advertising devices with the highest quality and technology available that will allow us to offer a unique experience to our fans and visitors through the contents,” said Enrique Uriel, Real Madrid CF IT Director.

Plans for the renovation and technology upgrades began with discussions back in 2016 as the teams involved looked over concepts and possibilities. Trips to other world-renowned stadiums took place over the years to experience the live event atmosphere and the technology firsthand. The process led to the selection of the halo design and additional displays.

“In the process of deciding what design to implement, many iterations and ideas were considered and vetted, analysing different existing projects, before moving forward with a 360 degrees Halo,” said Ivan del Rio, Daktronics regional manager.

“With this LED displays configuration, the Santiago Bernabéu stadium will be at the forefront of technology and at the same level as the best stadiums in the world. These video screens will serve Real Madrid CF to offer unique experiences both in its football competitions and in the other multiple uses of the stadium in the future.”

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